Culture and Vision in the Post-pandemic Future

When you’re dealing with record-high unemployment, shifting market priorities, volatile cultural change, all in the middle of a global pandemic, investing in a future vision may seem like a risk, or at the very least a low priority. We argue that it is a monumental risk not to look beyond the now. 

In this episode of Wavepoint Found, we’re rewinding back to early summer 2020 to a conversation we had with Christian Crews at the height of lockdown and uncertainty. We talked about how the pandemic is impacting company cultures and creating an imperative to communicate vision to your people and the market.

Building a strong culture and aligning your team behind a vision is not only smart, it pays dividends both in productivity at a time when hiring power is limited, and in increased trust and loyalty for your brand.

When you're dealing with record-high unemployment, shifting market priorities, volatile cultural change, all in the middle of a global pandemic, investing in a future vision may seem like a risk, or at the very least a low priority. We argue that it is a monumental risk not to look beyond the now.

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Podcast produced in partnership with Christian Crews at Wavepoint
Engineering and production assistance by Stuart Leach and Zoe Georgulas
Original score by Richard Carpenter of Austin, Texas