Podcast
Produced in partnership
with Christian Crews at Wavepoint
Wavepoint, Found Season 1
Two things are most likely to limit your ability to adapt through change— Inability to see a future, and an inability to see yourself in the future.
In this podcast, we partner with futurist Christian Crews to explore how the massive change events of 2020—Covid-19, social justice protests, environmental pressures—are impacting brands and drastically changing what their customers expect.
Consumer Values After the Vaccine
With multiple vaccines shipping, it looks like our pandemic year might be nearly at an end. The release valve is about to blow. But what does that really mean? How will we react, what will we need when it’s all over? How have we changed, as consumers, and what does it mean for brands and products?
In this episode, recorded at the end of 2020 with futurist Christian Crews, we talk about what the next 5-10 years may look like. The changing consumer expectations, and mind-spaces that companies need to consider if they hope to connect with consumers, post-pandemic.
Culture and Vision in the Post-pandemic Future
In this episode of Wavepoint Found, we’re rewinding back to early summer 2020 to a conversation we had with Christian Crews at the height of lockdown and uncertainty. We talked about how the pandemic is impacting company cultures and creating an imperative to communicate vision to your people and the market.
Building a strong culture and aligning your team behind a vision is not only smart, it pays dividends both in productivity at a time when hiring power is limited, and in increased trust and loyalty for your brand.
Finding Purpose in Polarization
The future is always uncertain. With the United States election imminent, on top of everything else that has happened in 2020, we’re all thinking about the future right now. Or it might be more accurate to say that a lot of us are worrying about the future.
In this episode of Wavepoint Found, we’re going to try giving all that thinking and worrying about the future more perspective and purpose.